Music-focused social platform, LÜM, has partnered with blockchain specialists Dapper Labs, as they move operations over to Web3. Going forward, they will follow the Top Shot model of fan engagement as they look to revolutionize the music industry.

Arriving later in Q1, LÜM will relaunch their service with greater attention paid to the relationship between fans and artists. To aid this endeavour, they have created the “access pass,” a stylish, high-res 3D NFT representing the artists featured on the platform. This pass will then form the keystone to the whole project.

“When designing our First Fan Access Passes, every detail was taken into account.

We wanted to create something that felt exclusive, collectible, but looked & felt functional. Something fans will cherish but could expect to use IRL and in the future music metaverse.”#MusicNFT pic.twitter.com/pnOmfaS7OX

— LÜM (@lum_xyz) January 12, 2022

Artists will have the ability to create their own access passes, and distribute them to their communities, using the NFT as a method of crowdfunding projects such as album releases and concerts while maintaining full ownership of their music. Furthermore, fans can freely trade these items via the LÜM marketplace. However, long-term holders will unlock additional perks such as exclusive content and entertainment experiences.

LÜM’s exciting new enterprise will land on Dapper Labs ecologically sound Flow blockchain with 25 “globally known” artists covering a number of genres ready for the launch. LÜM is keeping the names under wraps, however, judging by marketing material, R&B singer, NE-YO is on board. By the end of the year, LÜM aims support 100 artists and has a long-term goal to increase this figure to 10,000.

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